After 2 months of launch, the iPhone 12 generation has made a strong “impression” in the technology market. According to data from Counterpoint Research revealed that Apple’s new Flagship had 16% market share of 5G devices in October. This also shows that it is the best-selling smartphone model in 2020, far ahead of competitors. .
Generation iPhone 12 – Best-selling 5G flagship of 2020
Although the iPhone 12 was on sale late year-on-year, its huge sales in just two weeks in October made the device the best-selling 5G smartphone from January to October 2020.
Currently, the iPhone 12 Pro is ranked second in the 5G smartphone sales chart with 8% market share. Meanwhile, Samsung’s Galaxy Note 20 Ultra, which only attracts 4% of the world’s users despite its pre-launch of two new Apple iPhone 12 models.
This means that the iPhone 12 generation accounts for nearly a quarter of all 5G smartphone sales in 2020 and outstrips its competitors in the market.
In addition, Counterpoint also said it has recorded a number of factors that make up the explosive success of iPhone 12 and iPhone 12 Pro compared to other existing 5G devices. For example, iOS users believe that the demand for a 5G upgrade is very high when Apple launches new iPhone 12 models.
Cause of strong growth
Accordingly, the dramatic increase in the device was due to promotions from US carriers, which accounted for more than a third of iPhone 12 and iPhone 12 Pro sales for the month.
Additionally, compared to most other 5G devices, the iPhone has long had a wider market reach with the ability to offer in more than 140 countries worldwide.
Future demand for the iPhone 12 series is likely to remain strong until Q4 2020, the Counterpoint report mentions.
Also, if this prediction is correct, then Apple could ship the highest number of iPhones next year, with the company reportedly asking suppliers to increase production by 30% in the first half of 2021. .
Although the iPhone 12 generation joined a bit late in the “5G party”, but Apple seems to have overtaken Samsung in 5G sales. This is also a good “signal” of the Apples when overcoming a series of difficulties caused by the Covid-19 epidemic.